Your guide to Google Ads 8 steps to prepare your campaign for success Choose the right campaign type Determine your advertising goals How Google Ads can work for your industry Google Ads specs: ad formats, sizes, and best practices More advertising tools Google Ads basics Google Ads privacy Glossary

Your guide to Google Ads 8 steps to prepare your campaign for success Choose the right campaign type Determine your advertising goals How Google Ads can work for your industry Google Ads specs: ad formats, sizes, and best practices More advertising tools Google Ads basics Google Ads privacy Glossary

Google Ads accounts are managed online, so you can create and change your ad campaign at any time, including your ad text, settings, and budget. There's no minimum spending commitment, and you set and control your own budget. You choose where your ad appears, set a budget that's comfortable for you, and easily measure the impact of your ad.

Based on the campaign type you choose, you will select your settings, set up ad groups, and create your ads. Follow the guides below to complete these steps based on your campaign type: Performance Max: Find high value customers across all channels; Search: Text ads on search results; Display: Image ads on websites; Video: Video ads on YouTube

You can customize your ads in My Ad Center and on ads you see on Google services. To customize your ads, when you see an ad on Google: On the ad, select More or Info ; Select See more or See fewer on the topics or brands you want to see more or fewer ads about. My Ad Center is being rolled out across all Google services.

Seu guia do Google Ads Oito etapas para preparar sua campanha para o sucesso Escolher o tipo certo de campanha Definir suas metas de publicidade Como o Google Ads pode ajudar seu setor Google Ads specs: ad formats, sizes, and best practices Mais ferramentas de publicidade Princípios básicos do Google Ads Google Ads privacy Glossário

Your guide to Google Ads 8 steps to prepare your campaign for success Choose the right campaign type Determine your advertising goals How Google Ads can work for your industry Google Ads specs: ad formats, sizes, and best practices More advertising tools Google Ads basics Google Ads privacy Glossary

Ad assets. Assets are content pieces that make up your ad with useful business information—giving people more reasons to choose your business. Assets include the headlines, descriptions, links to specific parts of your website, call buttons, location information, and more that come together to make up the eventual ad format that is shown to a ...

You might see an ad for a new car because you've watched a YouTube video about the best new cars this year. You might see an ad on YouTube about cooking because you’ve looked for recipes on Google Search. You might see an ad for running shoes because you’ve customized your ads on My Ad Center to see more about the Fitness topic.

Your guide to Google Ads 8 steps to prepare your campaign for success Choose the right campaign type Determine your advertising goals How Google Ads can work for your industry Google Ads specs: ad formats, sizes, and best practices More advertising tools Google Ads basics Google Ads privacy Glossary